Writers are a notoriously vulnerable group and because of this are often the target of online confidence scams, author mills, and nefarious types who are all to willing to sell writing advice or productivity “training” for exorbitant fees.
Obviously people are free to spend their time and money however they please, but taking advantage of the gullible has always been a pet peeve of mine. Not to mention, a lot of the information these people try to profit off of is already available for free online.
Whether or not the “Flow Genome Project” is pseudoscience is up for debate, however given the direct-to-consumer marketing of their ideas it’s impossible to classify this project as legitimate science. While there appears to be some truth to the concept of a “flow state” for increasing productivity, the explanations of how or why this works are more straight forward than the Flow Genome Project would have you believe.